I spent a couple of hours today watching one of the latest additions to Canada’s Netflix catalogue: Art & Copy.
A great film that dives deep into the world of advertising, both from a creative and business standpoint.1 Some of the best and brightest on the industry are interviewed, and you get to see how some of the most memorble campaigns came to be.
Highly recommended.2
1 It’ll also give you stats that may just convince you to cut television viewing down — or eliminate it altogether.
2Oh, and while you’re in the movei-viewing frame of mind, make sure to check out the 2012 Victoria Film Festival if you’re in and around my neck of the woods. It’s on until Februrary 12..