The History of the Missing “I”

In his famous theory of education, Isocrates pointed out that we live in a reality too complex to be reduced to a finite set of rules. In order to be effective, a rule should cover a finite number of cases. As the number of cases contemplated increases, its practical effectiveness decreases, becoming a beautiful aphorism of little use. Today, I want to propose the same approach he used with his ancient students, summarized in six simple rules.

Episode 336: Visibility Bias with John Meese

We’ve all experienced social media overwhelm – what would it be like if you removed it from your marketing strategy? John Meese joins the show to share what he’s learnt from having no social media.